OVERVIEW · DAY 90 AFTER THE SHOW
Healthcare Expo · Riyadh Front 2026
Stand B14 · 54 m² · 3 show days · 6 staff on the stand
Visitors captured
1,284
+38% vs 2025 show
Qualified leads
312
Scored and routed to sales
Pipeline created
SAR 4.6M
Opportunities in CRM
Show ROI
3.4×
Won revenue ÷ total cost
Cost per qualified lead, by show
SAR2,960Healthcare Expo 2023
2,240Healthcare Expo 2024
1,720Healthcare Expo 2025
1,314Healthcare Expo 2026
Down 56% in three years after layout, staffing and follow-up changes delivered by Bilievent.
Funnel
CountCaptured1,284
Qualified312
Opportunities96
Proposals58
Won31
Fastest wins: leads contacted within 24 hours closed at 3× the rate of those contacted after 72 hours.
Hot leads needing action today
All leads| Lead | Company | Interest | Owner | Next step | |
|---|---|---|---|---|---|
| Dr. Faisal Al-HarbiProcurement Director | Hospital group · Riyadh | Imaging systems, 2 sites | 92 | Rakan S. | Demo booked · 19 Nov |
| Noura Al-QahtaniCommercial Manager | Pharma distributor · Jeddah | Cold-chain kits | 87 | Rakan S. | Quote sent |
| Omar BasheerHead of Biomedical | University hospital · Riyadh | Service contract renewal | 81 | Lina M. | Call today 4 pm |
| Sara Al-DosariOperations Lead | Private clinic chain · Dammam | Patient kiosks | 64 | Lina M. | Nurture · day 3 of 7 |
Next show · improvement plan
3 changes ready for Healthcare Expo 2027
Recommended from three shows of data. Bilievent's team delivers each change and measures it again.
Move demo zone to the aisle corner
Expected +18% qualified leads
Add an Arabic-speaking specialist on day 1
Expected −40% visitor wait time
24-hour follow-up rule for hot leads
Expected 2× close rate